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Ten Timeless Persuasive Writing Techniques Examined

Improve effectiveness of your proposals, websites, and marketing materials.

"Want to convince your readers to do something or agree with your point of view? OK, that was a silly question. Of course you do. Persuasion is generally an exercise in creating a win-win situation. You present a case that others find beneficial to agree with. You make them an offer they can’t refuse, but not in the manipulative Godfather sense. "

Brian Clark, "Ten Timeless Persuasive Writing Techniques", 29-11-07, Unglued Media

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