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Utilize the Business Data You Already Have
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How well, if at all, do you manage and benefit from your business data?
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"The huge volume of data collected routinely by most businesses today presents a real challenge. It's not so much the costs of storing the data that keeps the CIO awake at night but the complexity of generating competitive advantage from the data.
A simple four-step process would help most businesses, no matter how small or large, to generate value from the data they already have.
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Graham Hill, "You've Got Data: Now What Do You Do With It?", 12-03-07, CACI Sophron
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