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Frequently Asked Questions

Common questions regarding market research in Vancouver and the services Reveal provides.

We hope that the provided list of questions will help you better understand Reveal Research's services, applications of market research, the benefits of conducting studies and applying the gained knowledge and insight to better your organization's decision process.

  1. Why should I use Reveal Research?
  2. For which BC industries or sectors do you conduct research studies for?
  3. Does Reveal Research have multilingual research capabilities?
  4. Do you conduct Youth Research?
  5. Does Reveal help implementing the recommendations derived from marketing research studies?
  6. What methodology is best to satisfy my research needs?
  7. What are the benefits of a web-based online survey?
  8. What can we expect once the market research study is concluded?
  9. What if my clients or employees are concerned about survey confidentiality?




Why should I use Reveal Research?

  • Base your decisions on professionally conducted research and analysis.
  • We focus on and understand British Columbia's small businesses and markets.
  • Best value for your research dollar, guaranteed!



For which BC industries or sectors do you conduct research studies for?

Most of our clients are engaged in:


Does Reveal Research have multilingual research capabilities?

Yes! We recognize that Metro Vancouver is one of the most multicultural areas in the world and therefore have capabilities of conducting market research studies in:

  • Cantonese
  • Mandarin
  • Punjabi
  • Spanish
  • French
  • Korean
  • Farsi
  • Tagalog
  • Japanese
  • German
  • Polish
  • Italian
  • Portuguese
  • Turkish
  • Arabic



Do you conduct Youth Research?

Yes, we enjoy the unique challenges and the pace that youth research presents. Reveal Research has access to opinions and psychographics of hundreds of Vancouver's teens and young adults.



Does Reveal help with implementation of recommendations derived from market research studies?

Marketing and organizational consulting is offered as a separate service by Reveal Research. We can also recommend firms and consultants from our extensive Metro Vancouver business network that have the best track-record and most experience dealing with those specific marketing challenges.



What methodology is best to satisfy my research needs?

The answer will be driven among other factors by:

  • What you would like to research (customer satisfaction, taste test, appeal of a marketing program).
  • Size of the research budget appropriated for data collection.
  • Time-frame requirements of the research study turnaround.
  • Desired level of detail, depth of analysis as well as findings reporting options.

Applications and aspects of various research methodologies are explained here.




What are the benefits of a web-based online survey?

Online surveys offer a superb combination of cost effectiveness and quickness of deployment and data collection. Other positives are the ability to present graphics, audio and video and great control over survey logic and data validation. Web based studies are also considered most convenient from the perspective of the respondent as they can be completed from anywhere and at anytime.



What can we expect once the market research study is concluded?

Reveal Research will verify and tabulate raw data, perform advanced statistical tests, write a detailed report based on findings that are illustrated with charts and graphs, and if desired by the client, prepare and stage a presentation along with recommendations on appropriate corrective actions to be implemented.



What if my clients or employees are concerned about survey confidentiality?

It is a valid concern and we do take it very seriously. Reveal Research will provide you with templates of pre-study communication to clients or employees that addresses all concerns over anonymity and confidentiality.
Reveal Research also fully complies with federal and provincial privacy laws; PIPEDA (The Personal Information Protection and Electronic Documents Act), and PIPA (Personal Information Protection Act British Columbia)




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See Also:
Can you afford not to do market research?
Why hire a professional market research firm?
Measuring and improving customer satisfaction.

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